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CUQM Annual Lecture 2018 - 'DATA & A JOURNALIST’S SENSE OF SMELL' - Branwen Jeffreys

last modified Feb 14, 2018 03:22 PM
The Annual CUQM Lecture takes place on Thursday 1 March between 17:00-18:30. The lecture is being delivered by Branwen Jeffreys, the BBC's Education Editor.
This year, the Cambridge Undergraduate Quantitative Methods Centre
is delighted to welcome Branwen Jeffreys (BBC Education Editor) to give the CUQM Annual Lecture 2018, on
Bateman Auditorium
Gonville and Caius College
Trinity Street
Date/Time: Thurs 1 March from 17:00-18:30
The lecture will be followed by a wine reception. All are welcome. 

A decade ago, data journalism was an emerging discipline. It is now a core part of most major news organisations. Far from replacing the traditional craft skills of gathering information through personal testimony, data is creating a new place for intuition and anecdote as diagnostic tools for data investigations. It is driving more collaborative models as reporters work alongside statisticians and designers to interpret and visualise information. Data can help surface issues hidden in plain sight, and empower the public with information describing their locality. The increasing use of data has also been a cultural challenge for newsrooms still largely staffed by humanities graduates. And a new space has been created for conversations between journalists' topical instincts and the longer term perspective of academic inquiry.
Branwen Jeffreys is a journalist and broadcaster. For much of the three decades of her career she has covered different aspects of how public services and social policy interact with people's lives. In her current role as BBC Education Editor, she is continuing to develop an interest in how data can be woven into narrative. She also has a strong interest in health issues, having covered the policy and politics of the NHS for almost a decade. It is an interest she continues to cultivate as a governor of The Health Foundation.
Some of Branwen's work can be accessed through the BBC website:

An interdisciplinary centre providing research methods training to University of Cambridge staff and postgraduate students at MPhil and PhD level. Our courses cover qualitative, and quantitative research methods, from basic training to advanced statistical analysis.​

  • Basic Statistics
  • Specialist Statistics
  • Introductions to Statistical Software Packages
  • Elements of Social Science Research

A selection of our courses are also available to external participants.

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